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  #41  
Old 29 January 2013, 06:28 AM
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crocoduck_hunter, maybe it was meant to keep you from copying the (legally bought) DVD and sell the copies to your friends?

On the topic of ill-choosen songs in commercials: There's a car commercial on TV in Germany that has the car drive along a generic windy mountain road, with just a rail on one side and a several hundert meter drob behind that, while "Knocking on heaven's door" is playing...
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  #42  
Old 29 January 2013, 07:34 AM
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Originally Posted by Kallah View Post
Has anyone ever really made a serious, potentially life-changing medical decision based on a television advertisement? I understand that for medicines that boarder on the cosmetic (Latisse comes to mind) or recreational (I understand that some men who took Viagra really did have a medical problem*, or the side effect of a medical problem*, but it sure wasn't all of them) need to be advertised the same way cookies and beer are. But something like cholesterol medicine? Shouldn't that be entirely in the hands of your doctor, who has your medical history on hand, as well as list of your other medications?
Yes, I was going to say that (and what Nick Theodorakis said). Never mind the side-effects, that whole genre of advert seems to be shooting itself in the foot to me. Prescription medicine can't be advertised on TV here, so we don't get those luckily - only ones for cough mixture and headache pills that don't have any particularly powerful active ingredients, and those don't have to list side effects in the same way yours do.

I wonder how the "side effects" that they have to list are defined legally, as well. I don't suppose Ben Goldacre would be interested since it's not really a thing on this side of the Atlantic, but there must surely be some "bad science" going on there. Is a simple report ("I took this pill and then a bit later I got a headache") enough or do they actually do proper tests to find out what's a real side effect? Just for the advert? What's the incentive to the company to do it properly? Is there some disincentive for listing things that aren't real side effects? Otherwise the obvious answer would be to have a standard list that just lists all side effects ever. Unless there's something really bizarre and specific that turns up, that would cover you, and since every other advert would also use the same list it wouldn't make your drug sound any worse than the others, it would just tend to make people ignore it as background.

It's still not as bad an idea as advertising prescription drugs in the first place, but it seems a fairly bad idea in itself to me...
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  #43  
Old 29 January 2013, 09:22 AM
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I've always wondered who thought it was a good idea to use The Walkmen's "We've Been Had" in a commercial for the Saturn Ion some years back. Of course, they only used the intro and the first couple of lines.
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  #44  
Old 29 January 2013, 09:27 AM
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Richard W, those commercials are pretty heavily regulated. The side effects listed are ones that were determined through the studies that are part of the process of getting FDA approval for a prescription drug. They aren't just things the companies gin up for the commercials.
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  #45  
Old 29 January 2013, 09:29 AM
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Originally Posted by DrRocket View Post
In an interview I saw on TV, John Fogerty was pretty upset about that, and made no secret about it.
I remember that. He had no control over it's use since CCR's former record label had full control over a bunch of their old songs. In fairness the company did pull the ad in response to his criticisms. Of course that was probably just a good business decision on their part. If he was going to go around TV interviews about how ticked off he was at your company for using his song like that it's not really a good way to get his fans to buy your product.

Quote:
Originally Posted by Kallah View Post
Has anyone ever really made a serious, potentially life-changing medical decision based on a television advertisement?
I don't know about life changing decisions but I'd imagine that doctors probably do hear from a number of patients who want that drug that was advertised on TV rather than a similar drug that they've never heard of but does basically the same thing.
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  #46  
Old 29 January 2013, 09:34 AM
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Originally Posted by quink View Post

The Febreze commercials that are supposed to show how effective their stuff is by bringing blindfolded people into rooms filled with rotting food or old gym equipment and commenting about how fresh it smells. TV is visual, so now I'm going to end up associating the product with the visual of three day old pizza and gym socks, no matter how much the Not-a-paid-actors tell me they're smelling fresh fields.

Finally, there's a hair colour commercial that twists my brain into knots whenever I hear it. It's a guy talking about how how he's aged, but his wife is still the woman he married and how "Kate is still Kate". So, somehow naturally going grey would make her less of who she really is than artificially altering her appearance (not to mention that he's allowed to get older, but it's implied that he loves her all the more because she still looks like the young thing he remembers). It rubs me completely the wrong way, even though I happily get highlights put in my own hair. I do it because I like the colour better, not because I think it makes me more 'me'.
We have those two here as well. The first one disgusts me, and the hair dye one makes me batcrap crazy. It also makes me think that 'Kate' is married to an absolute moron...
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  #47  
Old 29 January 2013, 11:54 AM
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Originally Posted by Don Enrico View Post
crocoduck_hunter, maybe it was meant to keep you from copying the (legally bought) DVD and sell the copies to your friends?
If you rented it, maybe you wanted to keep it. Or give a copy to friends. Or sell it. How else would you get a copy to pirate?

Were I work, we may need more then one copy of a movie, if more then one class is studing it. So we might copy it. Not that we ever did that

Actually we usually buy multiple copies. They are pretty cheap to buy now. Although sometimes it might be hard to get.

Last edited by Dasla; 29 January 2013 at 12:06 PM.
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  #48  
Old 29 January 2013, 06:01 PM
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Quote:
Originally Posted by Kallah View Post
Has anyone ever really made a serious, potentially life-changing medical decision based on a television advertisement?.
Maybe anyone who's asked to go on Chantex? The whole "you can smoke the first week" has a powerful appeal. Your doctor will urge you to quit, but for smoking cessation, you pretty much have to ask to try a certain drug.

I'm with you, Mickey, on the slurpy smacky messy eaters. And that goes double for you, KitKat
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  #49  
Old 29 January 2013, 08:33 PM
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How about political ads? Way back during the 1998 mid-term elections (the first election I was eligable to vote in), when John Edwards was first running for the Senate, his opponent ran a negitive ad listing all the supposedly "bad" things Edwards supported (obviously this was long before the whole scandal about him having an affair). The one that sticks out in my memory was that he was recognized by some LGBT orginization for his support of gay rights. It left me thinking "Gee, I thought those were good things." Granted, there was virtually no chance I'd have voted forthe other guy in the first place, and that ad probably did work among far right Rebublicans, but I do wonder if it might have turned off more moderate Republicans.
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  #50  
Old 29 January 2013, 08:40 PM
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Quote:
Originally Posted by Don Enrico View Post
On the topic of ill-choosen songs in commercials: There's a car commercial on TV in Germany that has the car drive along a generic windy mountain road, with just a rail on one side and a several hundert meter drob behind that, while "Knocking on heaven's door" is playing...
I think car commercials operate on a different logic than the rest of the world. Otherwise how do you explain the fact that 90% of all sporty-car ads show the car in an understeer skid, one of the more difficult (and scary?) maneauvers that a car should never be doing.
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  #51  
Old 29 January 2013, 10:46 PM
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Quote:
Originally Posted by GenYus234 View Post
I think car commercials operate on a different logic than the rest of the world. Otherwise how do you explain the fact that 90% of all sporty-car ads show the car in an understeer skid, one of the more difficult (and scary?) maneauvers that a car should never be doing.
I think you mean oversteer-the back end slewing around. I can't think of a car ad that shows the car going straight on through a turn, which would be the exact opposite of anything they'd try and showcase, I think.
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  #52  
Old 29 January 2013, 10:50 PM
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I think you're right, I never remember which is which. I'm pretty sure the one in the commercials is the one you don't want and the one which cars are engineered to try to prevent as much as possible.
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  #53  
Old 29 January 2013, 11:30 PM
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I've got better at the difference since playing driving games - indeed, understeer means you just don't turn the corner at all, and oversteer means you fishtail all over the place. If I try to set up my own cars, then I usually manage to make them do both...
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  #54  
Old 31 January 2013, 11:51 AM
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I saw an auto insurance ad recently where the spokesperson did a full-on Hollywood version of a drug deal ("Psst... You want to buy some...") while trying to lure a potential customer. The setting (dark alley, naturally) and the responses of the customer ("They told me to stay away from you...") didn't help.

There was also a series of commercials for a web browser a few years back, with each commercial devoted to a particular "condition" allegedly suffered by web surfers who didn't have access to some feature of the new browser. One was OMGIGP - "Oh my God, I'm gonna puke" - for people who used browsers without privacy features. The commercial made a big show of "censoring" the website the poor victim had supposedly stumbled on, but the vomiting was captured in all its glory...
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  #55  
Old 31 January 2013, 04:52 PM
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For Roadsterboy and GenYus234, a simple description of understeer and oversteer:

Oversteer is when your car spins out and you put a hole in the fence with your rear bumper.

Understeer is when you cure the oversteer with a big front sway bar and slide off the road to a put a hole in the now repaired fence with your front bumper.

For NASCAR fans, oversteer is what 'loose' means and understeer is what 'tight' means.

ETA: from a legal standpoint, oversteer is bad because it is harder to control. Understeer is better because it can be recovered from by simply slowing down. For more amusing explanations, ask me about left foot braking with a front wheel drive car on gravel and the effect of left foot braking with a rear wheel drive car in the same conditions.
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  #56  
Old 31 January 2013, 04:58 PM
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I should remember better because I used to drive mid-engined cars that were prone to a condition called "drop-throttle oversteer" if you let off the gas in the middle of a turn. Since that involved the rear end sliding out, it is exactly what you see in the commercials. I plead the dumbs.
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  #57  
Old 31 January 2013, 07:51 PM
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The Drugs I Need video (SFW)
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  #58  
Old 31 January 2013, 11:11 PM
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Many years ago, the Irish Tourist Board ran ads showing pictures of rain-covered hills as its main feature. I'm not sure which market they were aiming at, but rest assured, rain starts to loses its appeal very quickly.
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  #59  
Old 01 February 2013, 03:40 AM
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Quote:
Originally Posted by RichardM View Post
Oversteer is when your car spins out and you put a hole in the fence with your rear bumper.

Understeer is when you cure the oversteer with a big front sway bar and slide off the road to a put a hole in the now repaired fence with your front bumper.
I understand the difference but like the way you explain it better than I do, which usually involves lots of waving my hands about like a fighter pilot and making vroom-vroom noises. For some reason it's a hard concept for me to explain.

Quote:
Originally Posted by GenYus234 View Post
I should remember better because I used to drive mid-engined cars that were prone to a condition called "drop-throttle oversteer" if you let off the gas in the middle of a turn. Since that involved the rear end sliding out, it is exactly what you see in the commercials. I plead the dumbs.
I had a Honda CRX that would do that, particularly in the wet or snow. I eventually cured it by buying a Miata.

Getting back to adverts, the Infiniti ones (I think? Maybe Lexus. One of the two Japanese BMW competitors) over the holidays showed the Infinixus driver getting the best of a BMW driver who slighted them in some minor way. In one of them, a BMW driver threw a snowball at the hero, who got all the neighborhood kids together to pelt the other guy with hundreds of snowballs, enough to bury the car the guy hid in. My takeaway was that buying a BMW makes you a bit of a jerk, but buying a Lexiniti makes you a bigger jerk with inferiority issues.
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  #60  
Old 01 February 2013, 07:21 AM
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Ooh, nobody's mentioned the "Mac v PC" ones yet, especially the UK version featuring Robert Webb as the Mac and David Mitchell as the PC. They're comedians who at the time (possibly still) are most closely associated with their roles in Peep Show. Neither of the characters is particularly sympathetic, but Jez, Robert Webb's character, is usually worse - he's an amoral idiot who thinks he's cutting-edge cool and talented, but is actually a complete loser. Mark, Mitchell's character, is insecure and somewhat paranoid and self-serving but comparatively likable. (I've not seen the last couple of series but the adverts came out around series 3 or 4). In the context of the advert, most people thought it made the PC look better than the Mac - especially when a cynic could say that Macs are also a bit like Jez.

I understand the US version had similar issues, but not as pronounced.
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