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Old 05 February 2015, 09:58 PM
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Icon24 Super Bowl beer consumption

Comment: Lately, there's been a much-repeated statistic that Americans
drink 325.5 million gallons of beer during the superbowl.

While I'm sure much of it was drunk by Seattle fans after the decision to
pass on that last play, the number obviously sounds ridiculous. Over a
gallon for every man, woman, and child.

Of course, we all know where most statistics come from:
http://dilbert.com/strip/2008-05-08

Nonetheless what is a better estimate, and where did the 325.5 million
gallons figure come from?
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Old 05 February 2015, 10:08 PM
overyonder overyonder is offline
 
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Forbes mentioned it, not sure if they wrote it though: http://www.forbes.com/sites/jamescon...e-for-america/

I'm not sure who, or HOW, they came up with such a figure.

I like beer, I'm OK with football, and I don't know of anyone who consumed that much beer in one day during the game, including pre+post.

That being said, every Superbowl party I've been to has had leftover food + beer (and large amounts of it usually), but I can't really see 1-gal/person.

OY
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Old 05 February 2015, 10:08 PM
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Psihala Psihala is offline
 
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Well, if nothing else it would explain all the accidents, domestic violence, and toilet flushing on Super Bowl Sunday.

~Pshala
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Old 05 February 2015, 10:12 PM
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TV

Super Bowl viewership in the U.S. was estimated at about 114 million people this year:

http://nypost.com/2015/02/02/super-b...ership-record/

So if the OP stat were true, everyone watching the Super Bowl would have to drink an average of about 3 gallons of beer. (Unless we're supposed to be counting all beer consumption that goes on in the U.S. during the game, even among those people who aren't watching it.)

I haven't come close to drinking three gallons of beer in my entire lifetime.
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Old 05 February 2015, 10:59 PM
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Among the four heartbroken adults in our Seattle house watching "the big game," zero alcohol of any type was consumed that day. And we did have some in the house (not newly-purchased), we just don't do much drinking.
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Old 05 February 2015, 11:47 PM
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Baseball

Quote:
Originally Posted by overyonder View Post
Forbes mentioned it, not sure if they wrote it though: http://www.forbes.com/sites/jamescon...e-for-america/

I'm not sure who, or HOW, they came up with such a figure.

I like beer, I'm OK with football, and I don't know of anyone who consumed that much beer in one day during the game, including pre+post.

That being said, every Superbowl party I've been to has had leftover food + beer (and large amounts of it usually), but I can't really see 1-gal/person.

OY
The only thing I can think is that he is looking at the global amounts of beer being drank but comparing that amount to the population of the US. For example, several million Canadians packed sports bars and living rooms around the country to watch. Given the population of the world that watched, I'd still guess that 325 gallons is way too much, though.
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Old 06 February 2015, 12:26 AM
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I saw this here:

Quote:
$1.01 billion: Amount of money spent on beer in the two weeks surrounding last year's Super Bowl at grocery and convenience stores, according to Nielson. That number would be even larger if it included restaurants, bars, hotels and the stadium itself.
If beer cost around $10/gallon retail then that represents around 100 million gallons. That's still maybe 1 gallon per adult but at least in that stat the beer isn't necessarily all consumed on Super Bowl Sunday. Always better to buy too much beer for a party than too little.
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